The BBC World Challenge is simple: be an innovative project that makes a real difference at the grassroots somewhere across the globe. The AID Foundation (AIDFI) in the Philippines certainly fits the bill. Its use of a simple technology, ram pumps - where the power of a river’s flow pushes water uphill - is saving time and money for 50,000 villagers.


AIDFI Director Auke Idzenga has been manning the miniature ram pump display in a shopping centre in Bacolod City on Negros island (pic above). The display has attracted the crowds. Auke says:
“Even when you have completely explained how the system works. They will still ask at the end: ‘no fuel, no electricity?' The funniest reactions come after you tell the visitors at the display that the main spare part is an ordinary door hinge. They just shake their head.”
“People first pass by the display, accept the leaflet with all the info, then disappear in the mall for a few hours, and then many people come to our booth and vote. They understand and are very, very proud that such a programme and product was developed on their island.”
“The campaign itself is one big gain for AIDFI. It's triggering so much publicity and officials are getting to know us more. What is very important is that people not only vote but as well share the link on their own Facebook page and their networks.”
Voting for AIDFI’s ram pump project closes midnight on 12th November. You can vote for AIDFI here.
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